Schema Event + Speaking

Speaking record adalah authority signal yang kurang dipakai. Schema Event di halaman about atau portfolio speaker membuat rekam jejak ini machine-readable. Google dan LLM membaca-nya sebagai bukti expertise in public.

Template Event untuk keynote

{
  "@context": "https://schema.org",
  "@type": "Event",
  "@id": "https://hibranwar.com/speaking/kadin-bogor-2025/#event",
  "name": "Bimtek Digital Strategy untuk UMKM Kota Bogor",
  "description": "Pelatihan infrastruktur entitas digital untuk 50 UMKM kreatif Bogor, diselenggarakan KADIN Kota Bogor.",
  "startDate": "2025-08-15T09:00+07:00",
  "endDate": "2025-08-15T16:00+07:00",
  "eventStatus": "https://schema.org/EventScheduled",
  "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
  "location": {
    "@type": "Place",
    "name": "Balai Kota Bogor",
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "Jl. Ir. H. Juanda No.10",
      "addressLocality": "Bogor",
      "addressRegion": "West Java",
      "postalCode": "16122",
      "addressCountry": "ID"
    }
  },
  "organizer": {
    "@type": "Organization",
    "name": "KADIN Kota Bogor",
    "url": "https://www.kadinbogor.id/"
  },
  "performer": {
    "@id": "https://hibranwar.com/#person"
  },
  "image": "https://hibranwar.com/images/speaking-kadin-bogor-2025.webp",
  "audience": {
    "@type": "BusinessAudience",
    "audienceType": "UMKM kreatif Bogor"
  }
}

Multiple speaking sebagai list

Halaman /speaking/ yang mendaftar seluruh penampilan publik sebaiknya pakai ItemList dengan Event entries:

{
  "@type": "ItemList",
  "@id": "https://hibranwar.com/work/speaking/#list",
  "name": "Speaking Record Ibrahim Anwar",
  "numberOfItems": 11,
  "itemListElement": [
    { "@type": "ListItem", "position": 1, "item": { "@id": "https://hibranwar.com/speaking/kadin-bogor-2025/#event" } },
    { "@type": "ListItem", "position": 2, "item": { "@id": "https://hibranwar.com/speaking/acsi-2021/#event" } }
  ]
}

Checklist Event fact

• startDate / endDate dengan timezone.+07:00 untuk WIB. Format ISO 8601 lengkap.
• eventAttendanceMode — OfflineEventAttendanceMode, OnlineEventAttendanceMode, atau Mixed.Wajib untuk events post-COVID.
• eventStatus — EventScheduled, EventPostponed, EventCancelled, EventRescheduled.Update bila ada perubahan.
• performer — reference ke Person @id kalau speaker.Bukan definisi ulang. Rujuk canonical.
• organizer — Organization (bisa @id atau definisi).Signal siapa yang mengundang.
• location.Place untuk offline, location.VirtualLocation untuk online.Format berbeda.
• audience — segmen target.BusinessAudience, EducationalAudience, dll.