Schema LocalBusiness untuk Perusahaan Indonesia
Template LocalBusiness dengan specific subtype (Professional Service, Industrial, Store) untuk perusahaan Indonesia. Address format yang benar, service area, GBP sinkronisasi.
LocalBusiness schema memberitahu Google: entitasmu punya lokasi fisik dan melayani area geografis. Untuk perusahaan B2B Indonesia, pemilihan subtype yang tepat bisa memperkuat local pack ranking dan GBP accuracy.
Pilih subtype yang tepat
| Bisnis | Subtype |
|---|---|
| Jasa profesional (konsultan, agensi) | ProfessionalService |
| Toko fisik retail | Store |
| Manufaktur / fabrikasi | Manufacturer (subtype dari Organization, bukan LocalBusiness) |
| Industrial / engineering service | LocalBusiness + additionalType |
| Restaurant / kafe | Restaurant / CafeOrCoffeeShop |
| Financial service | FinancialService |
| Workshop / repair | AutoRepair / HVACBusiness / dll spesifik |
Template untuk pump engineering (PT Arsindo)
{
"@context": "https://schema.org",
"@type": ["LocalBusiness", "Organization"],
"@id": "https://ptarsindo.com/#localbusiness",
"additionalType": "https://schema.org/ProfessionalService",
"name": "PT Arsindo Integrasi Pompa",
"description": "Pump engineering and integration, Bekasi. ISO 9001:2015 + ISO 14001.",
"url": "https://ptarsindo.com/",
"logo": "https://ptarsindo.com/images/logo.webp",
"image": "https://ptarsindo.com/images/workshop.webp",
"telephone": "+62-xxx",
"email": "contact@ptarsindo.com",
"address": {
"@type": "PostalAddress",
"streetAddress": "Jl. [alamat]",
"addressLocality": "Bekasi",
"addressRegion": "West Java",
"postalCode": "xxxxx",
"addressCountry": "ID"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": -6.xxx,
"longitude": 106.xxx
},
"openingHoursSpecification": [{
"@type": "OpeningHoursSpecification",
"dayOfWeek": ["Monday","Tuesday","Wednesday","Thursday","Friday"],
"opens": "08:00",
"closes": "17:00"
}],
"areaServed": [
{ "@type": "Country", "name": "Indonesia" },
{ "@type": "GeoCircle", "geoMidpoint": { "@type": "GeoCoordinates", "latitude": -6.xxx, "longitude": 106.xxx }, "geoRadius": "150000" }
],
"priceRange": "$$$",
"sameAs": ["https://www.wikidata.org/wiki/Qxxx"]
}
Address format Indonesia
streetAddress— nama jalan + nomor + kelurahan/kecamatan.Full address sebagaimana di SIUP/NIB.addressLocality— kota atau kabupaten.Bogor, Jakarta Selatan, Bekasi Barat.addressRegion— provinsi.West Java, DKI Jakarta. Bisa juga 'Jawa Barat'.postalCode— 5 digit.Sesuai kode pos resmi.addressCountry— ISO 3166-1 alpha-2.ID untuk Indonesia, bukan 'Indonesia'.
Service area untuk service yang mobile
Bila layananmu field service (datang ke customer), isi areaServed dengan GeoCircle atau City list:
"areaServed": [
{ "@type": "City", "name": "Jakarta" },
{ "@type": "City", "name": "Bogor" },
{ "@type": "City", "name": "Depok" },
{ "@type": "City", "name": "Tangerang" },
{ "@type": "City", "name": "Bekasi" }
]
GBP sinkronisasi
Address di schema LocalBusiness harus 100% identik dengan Google Business Profile. Beda satu digit kode pos bisa bikin GBP dan Knowledge Graph tidak sync. Sebelum deploy, copy-paste dari GBP.
